A beautiful website to reflect a premium bathroom brand.
Background
Tissino is an established bathroom specialist with a focus on stylish and contemporary products. They were ready to overhaul their website to reflect their well-deserved position in the market. It acts as a brochure for consumers and as a shop for registered professionals.
Services
- Content strategy
- User interface design
- Website development
- Craft Commerce
- Search engine optimisation
Brand
We developed a visual and colourful language that would allow the site to adapt to its different roles. The single curved corner applied to images is a deliberate connection to the logo. The pairing of the fonts and the use of space ensures the look and feel of the website is owned by the brand.
How products are combined to create a look is a key part of any designer's expertise. We created a tool that enables the content team to share themes for bathrooms. This means that as new collections are released and fashions evolve, they can reflect how products are used to create a particular look or mood. Each item links to the respective product pages, enabling professionals to easily add products to their basket and consumers to create a handy shopping list to share with their nearest retailer.
Bepsoke icons were created to act as visual anchors in the navigation and throughout the website.
Commerce
Behind the beautiful new design is a commerce system that enables the team to engage with professionals who need an easy way to search for products and place orders online. We configured Craft Commerce to manage the product catalog and shop aspect of the site. The ability to create relationships between products and content across the site makes Craft CMS a great fit for their business. The ability to dynamically insert product call-to-actions in articles, themes, or in any number of content-rich layout options ensures the focus is always on driving conversion for both consumers and professionals alike.
